Wear What You Love, Lounge in Style

Juniper & Elm is a cozy, feel-good shop for pop culture lovers who believe comfort is a lifestyle. Inspired by slow mornings, coffee in hand, and nostalgic reruns, we create soft, stylish apparel and accessories that blend playful design with everyday ease. Every piece is made to help you express yourself, and bring a little extra comfort to your day. ♡

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