Hi, I’m Chelsea — founder, designer, and cozy enthusiast behind Juniper & Elm. This little shop started as a creative passion and quickly became a space for pop culture lovers to express themselves through comfy, stylish apparel.

At Juniper & Elm, we believe in comfort as a lifestyle — think slow mornings, your favorite mug of coffee, and reruns that feel like home. Our pieces are made to live in: soft, unique, and designed with love to help you feel cute and cozy.

Whether you're lounging on the couch or running errands in style, every crewneck and tote is created with intention. We love blending cozy comfort with playful pop culture nostalgia!

What Makes Us Different

✨ Made in the USA – Printed and packed with love right here at home
🌿 Eco-Friendly Printing – High-quality DTG printing that's kind to the planet
👩‍💻 Female-Owned – Built by a creative woman with a passion for comfort and design

Thanks for being here — we’re so happy you found us. 🫶